Thumbnails
2024
Overview
-2024 was a year of collaborations and practice. These thumbnails were all commission work, they built me a foundation that was key for understanding people. Every client, every brief, every request taught me how to mix creativity with professionalism.
The Challenge
-My struggle was figuring out what actually works visually and algorithmically.
I had to balance my creative freedom with the limitations of the “YouTube meta.”
Not wanting to blend in with every other "in your face" clickbait design, I stayed close enough to the trends to perform, but far enough to still look like me.
The Solution
-Big character, big cool.
A basic foundation for a new and unexplored territory of art. It helped me understand easier and build my talent onto it piece by piece.
Lighting and detailing became my signature here as well. Every thumbnail, no matter how small, became a learning experience that improved my sense of flow, layout, and visual storytelling even further, especially in a professional setting.
The Result
-Big character is indeed big cool. Statistics reflect this silly little principle extremely well, working like a charm for my clients. A clear takeaway from this is to have a strong core before expanding into anything more complicated. They taught me what it means to work for people, and how to translate our combined ideas into visuals.
